Twitter Updates In

Twitter

Limiting the number of accounts users can follow to fight platform manipulation

Follow, unfollow, follow, unfollow. Who does that? Spammers. So we’re changing the number of accounts you can follow each day from 1,000 to 400. Don’t worry, you’ll be just fine.

Twitter has already taken some steps to prevent follow churn by banning several social media apps which enable it from the platform. Now they are going even further and limiting the number of users one can follow to 400 a day. 

As it says in the official tweet, this is done in order to fight spammers who often use manipulative tactics to gain more followers: they mass-follow people, wait till they follow in response, and then unfollow them. Or worse, they keep following and unfollowing so you get spammed with notifications. 

However, some people still think that 400 people a day is still too many. I wonder if there will be more actions and stricter limits to fight spamming in the future.